It may change owners and names, and
character even, but it never dies, and if, as is usually the case, it
owes its early reputation and success to one man, it not only reflects
him while he is associated with it, but pays a constant tribute to his
memory after he has passed away.
But, while the rewards of eminent success in the newspaper profession
are great and substantial, the road to them is one which only the
strong, sagacious, and active can travel, and this is especially true
when he who strives for them assumes the duties of both publisher and
editor. It requires great ability to make a great paper every day, and
even greater to sell it extensively and profitably, and to do both is
not a possible task for the weak. To do both in an inland city, where
the competition of metropolitan journals must be met and discounted,
without any of their advantages, requires a man of grip, grit and
genius.
In 1852 the Manchester MIRROR was one of the smallest and weakest papers
in the country. Its weekly edition had a circulation of about six
hundred, that of its daily was less than five hundred, and its
advertising receipts were extremely small.
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